About Tracy Higginbotham
Women TIES founder, Tracy Higginbotham, has been an entrepreneur for sixteen years as President of Five Star Events, a special event management company specializing in the execution, planning and coordination of events for corporations, organizations, and individuals. Five Star Events also specializes in planning and management of diverse events for women owned businesses.
For nine years, Higginbotham was president of a Syracuse based networking and support organization for women business owners. The organization grew from 8 to 130 members under her leadership until she stepped down from the position in 2005. In this role, her passion and dedication to promoting women entrepreneurship grew and sparked an interest in creating Women TIES where she has successfully created a larger geographic buying network for women entrepreneurs.
Her dedication to supporting women entrepreneurship for ten years was recognized by the Small Business Administration in 2005 and 2011 when she received the Region II “Women Owned Business Champion Award.” The Women Business Champion award is given to someone for their significant contributions as an outstanding small business person and for dedicated support of small business.
Higginbotham is a graduate of the State University of New York at Oswego where she earned a Bachelor of Science degree in Business Administration and post graduate studies in Business Management.
Higginbotham is a columnist for the Syracuse Post Standard; Advisory Board Member of the State University of New York at Oswego School of Business; Board Member of the Upstate Women’s Business Center in Utica; Board President of Khoros Performing Arts for Children; Advisory Board Member of Maureen’s Hope Foundation; Past Chairwoman of the 40 Below Emerging Entrepreneurs Program; Past Public Relations Co-Chair of the Women’s Fund of New York; and Past Emcee for three years at Syracuse University’s WISE Conference.
She is a guest speaker at local colleges including Syracuse University, Le Moyne College, Onondaga Community College, and Oswego State University; guest speaker regarding entrepreneurial issues on local television and radio stations; and guest speaker on a wide range of business topics for local chambers of commerce and business organizations. Higginbotham is also a published writer whose inspirational short stories and articles appear in several national publications and books.
Higginbotham has received numerous awards including: SUNY Oswego Alumni Association Community Service Award, 40 Under 40 Award, Women in Business Award, 25 Women in Leadership Award, and the SBA District 2 Women Owned Business Champion Award.