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Improving Summertime Business

July 21, 2009

As you begin work today, I encourage you to think for a moment about how you are running your business this Summer. Do you attend as many events as you do during the rest of the year? Are you making and keeping strong business ties? Are you reading up on important subjects to propel your business forward?  In Central New York, there is a different business feeling in the air when this glorious time of year is embraced by everyone.  
 
If you are a woman doing business in New York State during the summer, you know there less events to attend, a less strict business networking schedule, and educational programs are replaced by golf tournaments and class reunions.  I encourage you today to enjoy this time of year but to attend as many strategic networking events as you can.  Face-to-face marketing is still the most effective way to increase sales for a company. We must keep our energy up and our focus on marketing and promoting our products and services to keep our businesses vibrant. We must continue to do this even in the summer months and not wait until Labor Day to get our businesses moving again.

Women TIES (http://www.womenties.com) is dedicated to providing these opportunities to women in the Greater Central New York region. We hope you’ll join us at one of our upcoming programs. We promise to have the lemonade and the entrepreneurial lessons ready for you.
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2 Comments leave one →
  1. July 21, 2009 6:12 pm

    Good post. Running and operating a business is no easy task, especially in today’s economy. However, it is important to look for the best opportunities out there and take them. The opportunity to compete in the New York market is open and some businesses are taking advantage of it while others are not. There is great office space available for companies who wish to take their chance at success.

    Like

  2. July 28, 2009 12:18 pm

    Thanks for the reminder that now is the time to look for bargains and take the leap. You are right the market is ripe for good deals and opportunities. It is up to us to realize it, look for them and sign on the dotted line. Thanks Jennifer!

    Like

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